Influence Installation Pros Before, During, and After the Show

Stop being a 3-day brand. Build authority and capture leads 365 days a year with the UK's largest digital installer community

 InstallerSHOW creates a connected ecosystem between live and digital, giving you access to over one million meaningful brand touchpoints across our channels each year. We help manufacturers activate this audience through segmented campaigns across email, web and content - supporting thought leadership, building brand awareness and driving qualified lead generation throughout the buying cycle.

This means you can build awareness before the show, capture and nurture leads during it, and maintain momentum long after the doors close - even reaching audiences who never attend in person. All supported by a fast-growing audience of highly engaged built environment professionals actively seeking solutions and insight.


 

 

InstallerONLINE


 

Proven digital reach. Real results.

1,000,000
Brand touchpoints delivered
1,660,000+
Website pageviews in 2025
25%
Avg. newsletter open rate
200+
Digital partnerships in 2025

Your campaign doesn't end when the show does

Position Your Brand as the Authority
Position your brand as a trusted voice in the built environment through content-led partnerships that inform, inspire and influence your audience. From expert-led articles and interviews to insight-driven campaigns distributed across our digital channels, we help you demonstrate expertise, shape industry conversations and build long-term credibility with decision-makers.
Brand Awareness

Increase your visibility with a highly targeted audience of built environment professionals through multi-channel brand campaigns across email, web and content. Designed to keep your brand front of mind at the moment they're making decisions., these campaigns help you build familiarity, reinforce your positioning and reach both event attendees and non-attendees alike.

Fill Your Sales Pipeline

Connect with installers, specifiers and decision-makers who are actively in market. Our targeted campaigns are built to generate qualified leads, not just impressions, giving your commercial team real opportunities to follow up.

Case Study

Wren Kitchens

Case Study: Wren Kitchens

Wren is the UK's number one kitchen retailer - but in the contracts market, consumer recognition only gets you so far. To establish Wren Contracts as a credible voice among specifiers, developers and housebuilders, they needed to reach a different audience entirely.

Working with elemental, Wren ran a targeted thought leadership campaign that generated tens of thousands of page views from precisely the specification professionals they needed to reach - an audience their consumer marketing had never been able to access at scale.


 

Let's build your digital growth strategy


Most brands show up for three days and disappear. The ones that win in this market stay visible all year — across email, editorial, social and search — long after the show floor empties. Let's make sure you're one of them.