Paul is the CEO for AMDEA. AMDEA is the UK trade association for manufacturers of domestic appliances, from large white goods through personal hygiene and floor care products to the vast range of small appliances on the market. Our members cover over 80% of the domestic appliances placed on the UK market, rising to 95% for large white goods.
Paul's experience spans organisation leadership, sales, marketing, operational and general management during a career spanning over 30 years in the consumer devices and appliances sector with a leading role in the bringing to market of many new technologies and product categories. Paul remains passionate and focussed in ensuring that AMDEA, working in partnership with its members and stakeholders, continues to play a leading role in shaping and leading the future of the UK domestic appliances industries.
Paul is also an experienced charity trustee, public sector governor, tech start-up advisor and a road racing Commissaire for British Cycling.
