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eBay Q&A

We caught up with eBay’s Sam Howard to find out more about the benefits of for both brands and tradespeople.

eBay has been a visible presence at InstallerSHOW since 2021. What can we expect at this year’s event?
You can expect us to talk about the opportunity for both brands to sell and tradespeople to buy. At eBay, our customers are both our buyers and sellers so we focus on giving both the best experience. For customers that’s having one of the largest product ranges in the market, being competitive on known brands whilst being able to find that item you need that isn’t stocked locally. For brands, it’s about providing the opportunity and support to access a large and vibrant customer base. This could be through highlighting current distributors or even selling refurbished items direct to consumer.

What are the advantages for brands working with eBay?
If you partner with eBay, you have access to the 27M active users on the site. There is often already pre-existing demand for brands on eBay that you can tap in to, giving you quick scale. We offer a large array of tools to present your brand in the right way, keeping control of your image and reputation is crucial for many. eBay is your partner, not your competitor. We don’t buy our own stock to compete with your brands, so we only succeed if you do.

How comprehensive is eBay’s marketplace for professional tradespeople, and which product areas are the most popular?
Our tools category is hugely popular with a huge range of products and brands. This year we are focusing on growing our Materials and Bath categories as we see our trade customers now buying for multiple categories. The main reason tradespeople buy from eBay is the choice of product, if you search ‘drill’ on the website you will find 70,000 options to choose from.

If tradespeople are considering buying refurbished products, what controls are in place to ensure reliability and longevity?
We have a refurbished programme that only includes vetted and quality sellers. These sellers provide competitive pricing alongside a one-year guarantee for all items, giving customers a wide range of choice and confidence to buy. There are different grades of refurbished offered as well, from top tier certified refurbished down to a good refurbished grade. This is key so customers know exactly what they are buying upfront, with expectations manage and hopefully exceeded.

Find out more about what eBay has to offer at InstallerSHOW 2024.

Register for your free ticket here.

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