Key insights into changes in consumer showering habits due to cost-of-living crisis

Triton Showers

When looking to be more sustainable, water habits really do make a difference. Whether that’s reducing time spent in the shower or by using energy-efficient products, everybody has a part to play. Martyn Brown, Contracts and Technical Manager at Triton Showers, highlights key insights from the shower manufacturer’s latest survey of 2,000 consumers, for installers to be aware of.

Triton’s survey of 2,000 people has revealed that homeowners are adapting their bathing habits to reduce water and energy usage. The manufacturer’s research into how the current economic state has affected UK households uncovered that:

  • 53% of Brits have made changes to the way they shower in a bid to lower household bills
  • One third of consumers would consider switching to a more efficient shower type
  • 69% said they don’t know enough about the showering category to make the change.

It’s no surprise to see that there has been a marked change in peoples’ routines due to the current cost-of-living crisis. We are all doing things differently to help keep costs down and our home habits have become a big part of that – particularly when it comes to our water and energy usage.

These findings have revealed an opportunity for installers to provide insight into the economic benefits of electric showers.

The installer’s role

It’s clear that consumers want to conserve water, so there’s a need to install products that can help reduce this usage. By making homeowners aware of the benefits of electric showers, like Triton’s Amore range, installers can play their part in significantly bringing both water and energy consumption down.

Drawing on domestic cold mains supplies and heating water on demand, opting for an electric shower can provide homeowners with an energy efficient solution. In fact, electric showers can:

  • Cost nearly a third less than its mixer counterpart each year*
  • Help users save 76% in energy usage and 40 litres of water when compared to a mixer shower*
  • Save approximately 75% in both water and energy consumption compared to a bath**

Installers can go one step further by looking for models that are registered under the Unified Water Label and marked with an EU energy label.

It’s also up to installers to help educate the market by using tools like Triton’s Energy and Water Savings Calculator. The calculator asks simple questions about household occupants and typical showering habits, before providing personalised tips and suggestions for improvement.

For more about Triton’s latest range of electric showers, visit: www.tritonshowers.co.uk/showers-taps/electric-showers.

*Based a five-minute shower comparing an 8.5 kW electric model to a mixer fed by an A-rated combi boiler outputting 12 l/min

**Based on a five-minute shower comparing an 8.5kW electric model to a 80 litre bath fed by an A-rated combi boiler

By continuing to use this site you consent with our privacy policy.

Floorplan Enquiry

Please enter your details below and we will send you the most up-to-date floor plan. Please note that the floor plan will continually evolve as we lead up to the show and new exhibitors are added.

  • This field is for validation purposes and should be left unchanged.

Media Pack Enquiry

Download our Media Pack to learn about our multi-channel proposition and find out more about the benefits of exhibiting and launching products at InstallerSHOW.

  • This field is for validation purposes and should be left unchanged.

Subscribe to insight

  • This field is for validation purposes and should be left unchanged.

Stand Enquiry

Interested in having a stand at InstallerSHOW? Submit the form below and one of our sales team will be in touch to talk you through options to suit your business.

  • This field is for validation purposes and should be left unchanged.