Installer’s Head of Content Joe Sharpe looks into the themes from last year that really engaged plumbing, heating and renewables engineers:
As part of our digital strategy, we’ve invested in analytics software that really lets us drill down into what sort of information our audience is looking for.
Whether they’re coming from search engines, the InstallerDAILY and InstallerWEEKLY newsletters, social media, or anywhere else, we need to know what content resonates with them, so we can continue to deliver the articles that matter.
So it may be useful for you to know that the top 5 topics that generated the most views on www.installeronline.co.uk in 2022 were:
1 – Heat pumps
2 – Part L
3 – TRVs and balancing
4 – Building Regulations
5 – Hydrogen
I don’t think it will be a surprise to anyone to see heat pumps and hydrogen on this list. The future of energy, net zero and decarbonisation are key industry topics that will affect us all in the coming years.
Heat pumps are a solution that is ready to go now, and the government launched the Boiler Upgrade scheme in 2022 to encourage the uptake of the technology. Installers are clearly aware and interested in content that will help them add this to their business offering.
Hydrogen is another headline-grabber, with key boiler launches that are ready for 20% hydrogen blend, and new trials of 100% hydrogen boilers like H21 South Bank.
Whatever the future holds for our home heating, there are still lots of things engineers can do now to improve efficiency and save their customers money, which is especially important due to rising energy prices and the cost of living crisis.
Changes to Part L of the Building Regulations look to help this, by mandating energy efficiency products and techniques like controls, heat loss calculations, system balancing, water treatment and insulation.
It’s one of the biggest changes to Building Regulations in years and has affected the day-to-day life for installers. Again, being able to access information about these updates and what it means for them, has been very popular with engineers, especially when it’s delivered straight to their inbox, and available to access on their phone, wherever and whenever they need to.
We’re always looking to collaborate with industry experts to deliver even more unmissable content, please get in touch at email@example.com if you’d like to discuss this in more detail.