Insight

Every year, InstallerSHOW brings the UK’s trades community together under one roof. But this year’s event didn’t just meet expectations - it broke records. Independent post-event research from Fusion Insight & Strategy reveals a story of growth, satisfaction and long-term value that firmly cements InstallerSHOW as the must-attend industry event.

Exhibitors: stronger returns, stronger intent

Exhibitors rated InstallerSHOW 2025 as a powerful route to market, with standout growth in commercial outcomes:

· £475,000 – the average revenue exhibitors expect to generate in the 12 months following the show, more than double the £199k forecast in 2024.

· 80% intend to return in 2026, with many already rebooked - a clear sign of confidence in the platform.

· Overall satisfaction remains strong (mean score 4.1 out of 5), consistently above industry benchmarks.

· Advocacy hit an impressive +32 NPS, continuing its upward trend.

Exhibitors described the show as “the busiest and best year yet”, praising the high footfall, networking opportunities and the unique ability to connect directly with installers. For many, it’s not just an exhibition, but a vital annual touchpoint for catching up with installers they know, meeting new ones, creating lead generation, brand building and launching the latest tech solutions and innovations.

“Great opportunity to learn about technology in the industry and to network with other companies”

“The level of relevant attendees was fantastic with really progressive discussions about the product”

Visitors: deep engagement and commercial impact

The visitor feedback was equally compelling, reinforcing InstallerSHOW’s role as the trades’ go-to event:

· 83% of visitors intend to return in 2026.

· Satisfaction was rated at 4.2 out of 5, continuing a strong upward trend.

· Advocacy stood at +36 NPS, well above the live events benchmark.

· Visitors spent on average 5+ hours per day at the show - a clear signal of engagement.

· Each visitor expects to spend over £107,000 with exhibitors across the next year.

Visitors summed it up in their own words: “It is THE show to visit if you are an installer of any kind – there’s no other show that covers so many trades.” “For anyone in the trades it is a worthwhile event, giving real insight into industry trends and allowing you to meet suppliers face-to-face.”

Growth and momentum

What makes these findings significant isn’t just the high satisfaction scores - it’s the year-on-year growth. Exhibitors are forecasting more than double the commercial impact of last year, and visitors are committing not just their time but their budgets. In an era where event ROI is scrutinised more closely than ever, these metrics underline InstallerSHOW’s unique position as a business-critical platform.

Why InstallerSHOW is the event for the trades

InstallerSHOW has become more than an exhibition. It’s now recognised as a marketplace, a knowledge hub and a meeting ground where the entire supply chain gets to connect - from global manufacturers to independent installers. The 2025 research shows:

· Commercial returns that justify investment.

· Engagement and loyalty that keep visitors coming back.

· A reputation as the UK’s flagship installer event, where the buzz, energy and industry-wide participation can’t be replicated elsewhere.

As the UK trade sector adapts to new technologies, sustainability targets and shifting customer expectations, InstallerSHOW provides the platform where those changes are discussed, demonstrated and accelerated.

Contact David Ventris-Field to discuss how your business can be part of the InstallerSHOW success story: dventris-field@lyricalcomms.com For more background on the event visit: https://www.installershow.com/exhibit-with-us/