Created to provide a Plumb Center branch within the show, the Trading Zone has doubled in size so visitors can now pick up a bargain from over 20 suppliers, talk to experts, manage your account or even open a new one.
At Installer2017, the Trading Zone will include many of Plumb Center’s top brands, so visitors can take part in a bit of retail thereapy, but also try out products they might not be familiar with – whether it’s tools, test instruments or trousers!
Bringing the technical helplines of leading manufacturers to Installer2017, this feature launched with great success last year and aims to highlight the benefits of many of the most popular boilers and controls on the market.
Manned by technical experts, the BoilerHELPDESK feature will provide visitors a real chance to get the full lowdown on many of the industry’s premier boilers. Offering installers everything from installation advice to product features, BoilerHELPDESK is a simple but effective resource for visitors who want more information about an appliance – whether it’s about a new product or a long-standing favourite.
GRAHAM CUSTOMER F1RST AREA
The Graham Customer F1rst Area will provide the ideal opportunity for customers to hear about Graham’s exclusive offers, new services, extensive portfolio of products and advice on Graham’s wide range of literature, helping customers to understand and navigate the vast resources of information they have available to them.
The Graham team will be joined by some of the merchant’s key partners including Zanussi, Nest, Honeywell, Plumberparts, PartsArena Pro (Infomill), Stelrad, Fernox, ThermaQ, PoweredNow and Anton. As well as light commercial partners, Dyson and Cistermiser.
Graham will also be providing information on its latest promotions such as ‘Win a Van’, which will see one lucky customer win a new VW T6 Transporter and The Plumbers’ Club, which offers exclusive benefits, unique deals and fantastic rewards when purchasing products. A key focus on the stand will be the recently launched joint finance scheme between Graham and Zanussi Boilers – the scheme allows installers to offer credit to their customers directly from Zanussi to cover boiler replacement at a much lower cost than typically offered by other national providers.
GRAHAM SMART CHOICE AREA
New for Installer2017 , visitors will also be able to enjoy the unique experience of the Graham Smart Choice area.
Here, installers will be able to experience the smart controls first hand by entering a property in virtual reality and exploring the vast array of smart technology options available throughout the building. There will also be a range of demonstration products available from partner suppliers; Nest, Netatmo, Honeywell and Lightwave RF.
The whole focus of Installer2017 is to let installers get hands-on with the latest products – to touch them, feel them and use them.
From interactive challenges and tests on exhibitors’ stands, to live skills demonstrations on key business areas such as wet rooms and underfloor heating, Installer2017 wants to promote the idea of ‘I did that’ rather than ‘I saw that’.
Taking advantage of these opportunities, a huge number of previous visitors (82%) said that they found new products and services, while 84% admitted that they learnt something new about products that they already installed – highlighting that a visit to Installer2017 is undoubtedly a great use of time.
Introduced at Installer2016, InstallerINVENT gives the industry’s inventors the chance to showcase their products to their target audience – heating engineers and plumbers.
The heating and plumbing industry is full of examples of installers who identified a gap in the market and went out and developed their own product to fill it – Chris Adey and his Magnaclean is certainly one that springs to mind. The nature of the job means that hurdles are continually thrown up during the course of an installation, and many installers have created their own hacks to overcome them.
InstallerINVENT offers a selected group of installers the chance to showcase solutions that they have developed to fellow plumbers and heating engineers – a perfect opportunity to gain valuable insight, feedback and support.
With last year’s participants all going onto bigger and better things – including national distribution deals with merchants and manufacturers – InstallerINVENT can provide the ideal platform to launch new products and solutions.
IF YOU HAVE AN INVENTION THAT YOU WOULD LIKE TO SHOWCASE, PLEASE CONTACT US:
New for this year’s event, InstallerWORKS will bring practical demonstrations to Installer2017 – showcasing the skills and knowledge needed to access additional business opportunities to your portfolio.
Featuring four different product areas – wet rooms, solid fuel stoves, underfloor heating and continuous water heaters, each practical session will last 10 minutes and provide a useful overview of the techniques, skills and tools needed to move into these new sectors.
While the specific practical sessions will run to a schedule throughout all three days of Installer2017, experts from each company will also be on-hand at all times to answer any specific questions and provide valuable insights to visitors.
Featuring Rinnai, Polypipe, Impey and Regulus.